Through “Earthspired” (Inspired by the Earth), Mrida empowers farmers and rural artisans to develop sustainable livelihoods. Mrida sources material directly from small and marginal farmers, farmer collectives, and remote rural communities across India, ensuring income security, increasing demand and thereby facilitating sustainable growth. The Earthspired brand currently comprises handicraft items and a range of highly nutritious millet and amaranth based mixed flours, cookies and snacks marketed through niche distribution channels and online.The Vision is to expand the Earthspired range over time to enter the health and wellness segment, in India and globally, including products such as aloe vera, turmeric, ginger, garlic, amla (Indian gooseberry) and so on – all offering health benefits to the end user, while providing sustainable livelihood and income enhancement opportunities to small and marginal farmers, women folk, and under-served rural communities.Earthspired endeavors to inspire customers to make healthy, environmentally and socially conscious decisions in foods, beverages and supplements.We ensure 100% natural products and rigorous of quality assurance.
Earthy is Healthy
Millets have long been recognized as “Miracle Seeds”. These highly nutritious grains are now recognized as super foods like quinoa or oats. Responsibly sourced and judiciously blended for more health, our millet based flours mixes and related offerings are brought to you with minimal processing, rigorous testing as well as sensory evaluation to give you more taste and health.
PROTEINS: Millets like Thennai are very good sources of proteins. Millet proteins are highly bio- available, complete and digestible.
FIBRE: Millets are a major source of fibre. They help release glucose steadily and provide complex carbohydrates and help to reduce cholesterol and blood pressure.
MINERALS: Millets are high in phytonutrients. They provide a good source of calcium, iron and essential minerals.
Through Earthspired, Mrida empowers farms and rural artisans to create a self-reliant, progressive, and sustainable economy. Now, you too can join this movement, and spread happiness, good cheer, and well-being.